The Broken World of Home Service Leads

Professional services

For years, the home services industry has been dominated by a "pay-to-play" model. Service professionals are forced to buy expensive, low-quality leads, creating a system where the platform wins, not the contractor or the homeowner. This misalignment of incentives leads to frustration and unsustainable costs for the small businesses that are the backbone of the industry.

The Crushing Cost of a Single Lead

On incumbent platforms, contractors report that the cost of acquiring a customer through lead fees can consume an enormous portion of a project's total value, making profitability a constant struggle. They pay for the *chance* to bid, not for actual work.

A Race to the Bottom

The same lead is often sold to 3-4 different professionals. This creates an immediate, price-driven bidding war that erodes margins and incentivizes cutting corners. It's a system that punishes quality and rewards speed and low prices above all else.

1
Single Lead
4x
Contractors Pay
1x
Contractor Wins

The Sasbase Solution: A Fairer Marketplace

Business landscape

Sasbase.com is built on a simple, powerful premise: we only succeed when you do. By replacing the broken pay-per-lead model with a transparent commission on completed jobs, we align our interests with both homeowners and professionals. Contractors join for free, bid on real projects, and only pay a small fee when they actually get paid.

Monetization Model Comparison

Our commission-based model fundamentally changes the economics for contractors. Instead of high upfront costs for uncertain leads, they face zero risk and only share a small portion of their success with the platform, leading to a dramatically lower and more predictable cost of customer acquisition.

The Sasbase Value Proposition

🏠 For Homeowners

"Get competitive bids from top-vetted local pros. Hire with confidence, pay securely only when the job is done right. Your project, protected."

🛠️ For Service Professionals

"Stop paying for dead-end leads. Join for free, bid on real projects, and only pay a small commission when you get paid. We only succeed when you do."

Simple & Secure Journeys

Modern workspace

The Homeowner Journey

1
Post Project: Define your project with details and photos.
2
Compare Bids: Receive and compare detailed bids from vetted pros.
3
Communicate: Chat directly with pros to clarify details.
4
Hire & Fund Escrow: Securely fund the project amount.
5
Release Payment: Pay the pro only when the work is complete.

The Professional's Journey

1
Get Vetted: Pass our mandatory screening process.
2
Create Profile: Build your digital storefront with a portfolio.
3
Bid on Projects: Find and bid on real, qualified projects for free.
4
Win the Job: Get notified when the homeowner hires you.
5
Get Paid: Receive payment minus commission after job completion.

✨ AI-Powered Project Intelligence

Better projects start with better descriptions. Our AI assistant, powered by the Gemini API, helps homeowners translate their needs into a detailed scope that contractors can use to provide accurate, competitive bids. Try it below!

Generated Scope for Contractors:

Your detailed project scope will appear here...

Engineered for Trust & Safety

Trust isn't a feature; it's our foundation. We've built a platform where homeowners can hire with confidence and professionals can work with financial security. This is achieved through our rigorous vetting protocol and powerful platform guarantees.

📜

License Verification

We verify that all pros hold active and valid trade licenses as required by local and state regulations.

🛡️

Insurance Review

All professionals must provide proof of current General Liability insurance to protect homeowners.

🔍

Background Check

Business owners undergo a criminal background check through a third-party service for your peace of mind.

Reputation Analysis

We analyze the pro's digital footprint to identify any pattern of unresolved complaints or red flags.

Our Phased Go-to-Market Strategy

1

Phase 1: Hyper-Local Onboarding

Focus on a single city and 2-3 service categories. Onboard 50-100 elite pros with a 0% commission offer for the first year to build initial supply.

2

Phase 2: Seeding Demand

Launch targeted local marketing to homeowners. Offer a "white-glove" concierge service for the first 50 projects to ensure perfect initial experiences.

3

Phase 3: Scaling & Expansion

Replicate the supply-first model in adjacent geographic areas and gradually add new service categories based on data from the initial launch.

Ready to Experience the Future of Home Services?

Join our marketplace where fair pricing meets quality work